Why you should perfect your elevator pitch TODAY

Help! I'm an unprepared freelancer, get me out of this elevatorI had often heard the advice ‘practise your elevator pitch’. But it was one of those things that kept getting pushed down the to do list. To be honest, coming up with a rehearsed speech about who I am and why I’m great sounded quite frankly horrific. But after a bum-clenchingly embarrassing experience at the pub, I’ve reconsidered my opinion. And here’s why, as a small business owner, you should too. ...continue reading "Why you should perfect your elevator pitch TODAY"